THE EXCELLENCE YOU KNOW. THE ADVENTURE YOU DON’T.
The Unbound Collection by Hyatt is a new set of experiences from Hyatt.
Launching in 2016, it becomes the newest brand in the Hyatt family. The Unbound Collection by Hyatt connects independently branded hotels with the strength of Hyatt’s resources and powerful customer loyalty program.
From historic urban gems to striking new builds, these are distinctive upper-upscale to luxury properties where every stay is extraordinary.
By connecting with Hyatt, owners and developers are free to focus on what makes their property exceptional.
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We’re cultivating a unique space within the collection category. The Unbound Collection by Hyatt focuses on upper-upscale to luxury properties, and experiences, that offer something extraordinary. Whether it’s a historic gem, a unique new build or a lavish eco-camp, these are distinctive adventures that reflect guests’ shifting expectations of luxury – from product to experience.
With the power of Hyatt’s global resources and distribution network, our owners are able to focus on delivering the experiences that set them apart. From striking spaces to inimitable tastes, sights, sounds and stories – these are moments that will keep guests talking. And with access to Hyatt’s global sales and marketing teams, and the powerful Hyatt Gold Passport loyalty program, we can help attract more customers to share more extraordinary moments, elevating the property’s social currency.
Hyatt works closely with our owners and operators to encourage a Hyatt standard of excellence, while preserving the personality and independence of the property. Guests are reassured with Hyatt’s world- class service and attention to detail, freeing them to try bold new experiences.
Tap into a valuable market. The Unbound Collection by Hyatt is designed specifically for high-end, high-value travelers representing over $19B in addressable market.
Affiliate with Hyatt’s diverse portfolio and strong base of owned, managed and franchised properties.
Unlock greater revenue potential by attracting new customers and Hyatt loyalists through Hyatt’s global distribution network and the award- winning Hyatt Gold Passport loyalty program.
Leverage Hyatt’s existing connections with suppliers to increase purchasing power, while harnessing Hyatt’s cutting-edge technologies to foster deeper, more personal relationships with guests.
A HANDS-ON PARTNER
Gain access to the extensive expertise of a world-class hotelier through an intimate, full-service collaboration. Unlike other brands, Hyatt is able to provide greater support and attention to each individual property and owner in the collection due to its relative scale.
Leverage the power of Hyatt’s integrated marketing team to meet the needs of travelers by creating innovative brand-led experiences.
POTENTIAL FOR FUTURE GROWTH
More easily identify and serve financing options with Hyatt’s endorsement, sales and revenue support.
AN EMPHASIS ON INDEPENDENCE
Maintain the freedom, identity and unique guest experiences of each individual property with the added security of Hyatt’s global support.